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4 tools
Compare your ad performance against 20+ industry benchmarks across Google Ads, Meta, and LinkedIn — average CTR, CPC, conversion rate, and CPA, side-by-side with your numbers.
Free SaaS calculator for customer LTV, LTV:CAC ratio, and CAC payback in months. Margin-adjusted formulas, sensitivity chart, and a health check against industry benchmarks.
PPC profitability calculator: enter CPC, conversion rate, average order value, and margin to see profit per click, max affordable CPC, and the ROAS you need to break even.
UTM link builder with presets for Meta, Google, LinkedIn, X, and email. Properly URL-encoded outputs, recent-link history, and one-click copy. Runs 100% in your browser.
